In this video, let’s take a look at the 2019 Webby Award Nominee for best use of machine learning. A company called Sonix (Sonix.ai) has created an artificial intelligence technology that utilizes machine learning to extract the spoken audio from a video and transcribe it into text so it can be exported as a file and embedded in the video. A staggering 85% of videos on social media platforms and on mobile devices are watched muted or with the sound off. Embedding the correct caption files can increase your conversions by giving the people what they want – accurate captions in your video.
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