search Archives - My Web Bro by Daswow Digital Advertising Solutions, Matthew Panepinto

Google Is Not The Only Search Engine You Need To Invest In

Posted on August 30, 2019August 30, 2019 by Matt

https://mywebbro.com In this video, let’s take a look at the statistics for mobile searching habits. We will look at mobile device operating systems, mobile device browser, and mobile device map searches. If you own a brick and mortar busines it is especially important that you are maintaining and optimizing for Microsoft and Apple as they end up accounting for more than half of overall map searches.

I’m passionate about helping business owners achieve their marketing goals. A great place to start is by evaluating your current website and determining if it is going to be able to generate the kind of exposure we need to really take your sales to the next level.
Hire Matt Learn more about my process…

Google Is Not The Only Search Engine In The Universe (But It Seems That Way)

Posted on January 17, 2019 by Matt

https://mywebbro.com In this video let’s take a look at the worldwide market share statistics regarding search engine use. We will find that more than 3.5 Billion searches per day are being processed by Google making it the most used search engine by far but that Bing and Yahoo also get used frequently enough to make a small investment on those platforms a smart idea. We will also look at a search and how different the local results are from one search engine to another.

7 Reasons To Implement Google’s Dynamic Search Ads In 2019

Posted on January 3, 2019 by Matt

https://mywebbro.com In this video, let’s take a look at the top 7 reasons that a business should consider implementing Dynamic Search Ads in the Google Ads Platform. Dynamic Search Ads differ from traditional Keywords campaigns in that we let Google’s Artificial Intelligence determine how to display the ad to a specific user depending on the query they typed into the search engine. The old traditional keywords method of creating Google Ads was much more labor-intensive and required a lot more trial and error to reach a highly optimized state. This translates to savings in the form of labor but it is still highly recommended that a trained and certified professional manage these campaigns if you want to see their full potential.

The 1st Organic Search Engine Ranking Is Not What It Used To Be. SAY WHAT!!??

Posted on April 5, 2018 by Matt

https://mywebbro.com In this video, I look at an alarming trend in the Internet Marketing Industry. I look at a study in which 24 keywords that a company held the #1 spot for 2 years is declining in click-through while increasing impressions. I look at the reasons why that why might be happening and speculate on the future of this current mindset that small businesses should be doing heavy investing in #1 spot organic search ranking.

The Google AMP Accelerated Mobile Pages Project Brief Explanation And Examples

Posted on February 14, 2018February 14, 2018 by Matt

https://mywebbro.com Let’s take a look at Google’s AMP Accelerated Mobile Pages Project. In February of 2018 Google announced that they are going to be working with WordPress developers on an initiative to integrate AMP technology with WordPress builds so that WordPress websites can be quickly and easily made more accessible. Google presents statistics that show that the overall performance of WordPress builds is lacking on mobile devices and incentivizes businesses to enable AMP on these builds by giving AMP enabled websites higher search engine ranking and visibility.